Hermès - J'aime mon carré (I Love My Scarf)


 How many styles can you come out with only a piece of silk scarf?

Hermès launched a viral marketing campaign to promote the ways in wearing scarf stylishly and chic.

"I Love My Scarf" website had launched which profiles girls in several cities and how they wear their Hermès scarves in a way of vintage, stylish and conventional.

I adore and get inspired by some lovely images and video of these pretty girls who rocking scarves in their creative ways that I never thought of.









Enjoy the long version campaign video which featured Paris/London/New York and Japan girls.






Little tips on wearing the scarves:

* Go with what suit best with your skin tone and body shape.

* If you have a smaller-framed, try to avoid over-sized or big prints scarf. It will make your overall looks a little too-much.

* Simple yet chic ways to wear the scarves:
   - Wrap it around your neck without any tie.





   - Wrap it for one loop.





* Learn from Hermès and create a style in your own way. ♥



Here is the tiny example:




Comments

  1. love the way they wear their scarves! so bold and colourful!

    www.sojournedinstyle.blogspot.com

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  2. yeah, there are many unique and creative ways to wear the scarves!! we all can get inspired by this^^

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